Advanced Design Thinking

Certification Masterclass - 3 Days




This program is one of the most comprehensive and professional design thinking masterclass and certification program in Singapore. It will empower you with effective mindsets of a designer to solve design and business problems for your organization with creative thinking. The action plan and its mindsets are one of best kept secrets of powerful design thinkers in the business.

Here's What You'll Get - Completely FREE Designer Starter Toolkit


In order to start anything, the tools you use will be very important. We want to equip you with some of the most important tools to think like a designer in the business world. Tools list as follows:


• Complete Design Thinking Guide for Successful Professionals - 182-Page Learning Guide

• A5 Sketch Book 

• Post-its

• Prototyping Paper

• Whiteboard Marker

• Sketch Markers

• Mystery Gift



You will get this entire pack of Starter Kit FREE when you sign up for our Design Thinking Masterclass!

What you will learn in 3 days?- Advanced Design Thinking Masterclass Agenda 


Day 1


Morning -
Introduction to Design Thinking and Action Plan


In this session, you will:


What is Design Thinking?

Understand what is design thinking, why do we need design thinking, what makes design thinking so unique and what examples of problems that we can apply for design thinking.


7 Types of Design Thinker / Design Thinking Checklist

Assess yourself whether you have the current traits of a design thinker and discover as a group whether you can complement different types of design thinkers.

Speed Design Thinking

Identify the framework of the design thinking plan and its characteristics with speed within 1.5 hours

Afternoon -
Empathize Phase


In this session, you will:


Action Plan - Empathize

Understand customers / users through interviews and create meaningful profiles with templates such as Personas and Empathy Map. You will discover insights just by stepping into the shoes of the customer and their life stories. 
• How to Build Rapport
• How to Create Discussion Guide and Interview Others

• Compile Insights in Empathy Map

• What's a Persona and How to Understand JTBD (Job-to-be-done)
• How to Convey Empathy by Storytelling





Day 2


Morning -
Define Phase


In this session, you will:


Action Plan - Define

Define clear project and business objectives using insights gathered from the customers using key business deliverables such as the Design Brief and User Requirements. Creating a clear problem statement will be key to develop good and meaningful solutions to the customers 


• Write the Design Brief and Problem Statement

• 5 Types of Questions

• How to React to Your Boss and Propose a DT Action Plan

• Power of Customer Journey Mapping and Fieldwork

• Standup Huddles






Afternoon -
Ideate Phase


Action Plan - Ideate (Divergence)

The purpose of ideation is to create choices. The divergent and explorative thinking cap has to be on in order to create as many solutions to a problem as possible- it could be either initial exploration or pushing boundaries.


• Brainwriting

• Creative Exercises- Association, Abstraction and Collaboration


Action Plan - Ideate (Convergence)

You may have a lot of ideas on your plate. The key to moving forward with good and informed solutions is to know how to converge. Remember, the key objective of ideation is that ONE good idea or solution.


• Affinity Map

• Prioritization Map

• Idea Evaluation

Day 3


Morning -
Prototype and Test Phase

Action Plan - Prototype

A prototype is an early-stage model or visual of a product/service built to be tested or as a thing to be learned from or refined. This is the most fun part and you can use absolutely anything to build it.

• Prototype your Design Solution

• Physical Prototypes / Wireframes

• Storyboarding / Roleplays


Action Plan - Test 

A test is an assessment to establish the validity, reliability and quality of design of a product or service. You can conduct tests in any form of formality as long as you are able to achieve your end objective.

• Assumptions and Questions 

• How to Conduct a User Test

• What is the Outcome of User Tests?

Afternoon -
Innovation Techniques

Commit to Ideate

You need to cultivate the heart to explore. In every innovation project, a design thinker will need to commit to explore and think out of the box, look for solutions that are usually not thought of before.


• What is Innovation and Design Thinking?

• Drawing Activities


• Creative Matrix

• What If?

You've seen the course outline.. do you think it is useful for your role?


This design thinking certification training is useful for:


  • Non-design and design professionals who are involved in innovation, change management, trend-making, problem-solving and quality improvement industry

  • Business and startup owners interested in providing good products and services for their customers

  • Freelance designers and design students who want to make a difference in the marketplace

  • Design trainers interested in delivering design thinking workshops 

  • Innovation, creativity and design enthusiasts

  • Design thinkers

Take a look at some comments from people of different levels and industry.

“Thanks Daniel for facilitation the workshop for us. It was very useful. With the concepts, the team can take it forward with the processes." 
- Audrey, Finance Manager, Insurance Company
“Design Thinking Certification Course will help you develop an action plan and mindsets to solve problems using the design thinking method.”
- Wee Seng, Entry-Level Professional, Government (RSAF)
“Thanks Daniel. My trip to Singapore from India is fruitful and I am able to take back the Design Thinking methodology to coach CEOs and Leaders back in my consultancy.”
- Mahalingam, Executive Coach to CEOs, Consultancy in India

Where are we at? - Training Venue


Lifelong Learning Academy


10 Arumugam Rd

#05-02 LTC Building A


(near MacPherson MRT)

Upcoming Course Dates


Advanced Design Thinking Certification Course (3 days)

26 - 28 March 2018 (Completed)

23 - 25 July 2018 (Completed)

26 - 28 November 2018 (Completed) 

25 - 27 March 2019 (Completed)

29 - 31 July 2019 (Completed)

25 - 27 November 2019 (Completed)

23 - 25 March 2020 (Completed)

27 - 29 July 2020 (Completed)

23 - 25 November 2020

22 - 24 March 2021

Signing up as Individual? - Design Thinking Training and Certification Fees


Let's get this straight... you are getting an incredible value of money- just take a look at the OBSCENE amount of money you will pay for the same Design Thinking Action Plan!
Stanford Business Design Thinking Bootcamp (4 days) - US$12,600 + SGD $3,700 (Air Tickets) + Accommodation!!
Typical Singapore Design Thinking Program (3 days)
SGD$2,600 + No Certification
Advanced Design Thinking Certification Masterclass (3 days)
SGD$880 only

You can sign up online via Eventbrite, and you can pay either with Paypal or with any VISA / Mastercard Credit Card.

An acknowledgement receipt and invoice will be sent to you via email for claims if required. 


Emerge Creatives will get in touch with you via email regarding information prior to start of the design thinking workshop.

Nov 23-25 2020 Advanced Design Thinking Certification Masterclass
Mon, Nov 23
Lifelong Learning Academy, 10 Arumugam Rd
Nov 23, 9:00 AM – Nov 25, 5:00 PM
Lifelong Learning Academy, 10 Arumugam Rd
Nov 26-27 2020 Design Thinking Digital Facilitation (Virtual Online Live) Certification Masterclass
Thu, Nov 26
Nov 26, 9:00 AM – Nov 27, 5:00 PM
In case you still need to consider.. here's what we offer for an incredible Masterclass offer of $880/SGD!
  • 3 Days Design Thinking Masterclass with Daniel Ling who charges at $1,200 / hr in his corporate Design Thinking!
  • #1 Bestseller Design Thinking Guidebook sold worldwide in Amazon
  • Goodie Bag with Designer Starter Toolkit to get you started
  • Complete Design Thinking Tools and Templates in hard copy 
  • Complete Slides from the 3 Day Masterclass in PDF soft copy
  • Direct Networks with Daniel Ling for future related advisory in Design Thinking
  • Full Certification in Design Thinking for your CV

Signing up as a group or company? - Check this out


Signing up as a company? We offer discounts of up to 20% for groups and companies (at least 3-4 signups), and customized versions of this course for corporate trainings. For further enquiries or questions, email us at or contact us at 91274957.

To enjoy early-bird or group discounts and also to confirm registration- payment has to be made in advanced upon order and not to be paid after the course.  

Signing up as a SINGAPOREAN? - Check this out


Advanced Design Thinking Certification Masterclass (3 days)
SGD$500 only* (only with Skillsfuture)

Cancellation Policy


We understand that the unexpected does happen sometimes. If you need to cancel your course then we will issue a full refund if you request a cancellation more than 4 weeks in advance of the start of your course(s). We provide a 50% refund for cancellations between 4 and 2 weeks before the start date of a course. No refunds when cancelling within 2 weeks of course start date. Instead of a refund we can also register you, at our discretion, for our courses at a later date, in which case no refunds will be given if the rescheduled course is cancelled.


In the unlikely event that we do not attain a minimum class size of 8 participants we will need to cancel the course. If this happens then we will inform participants 5 or more business days in advance of the course and we will issue a full refund to all registered participants or re-book your course to a later date if preferred. Emerge Creatives is not responsible for any travel or other costs incurred as result of a cancellation.

Copyright and Recording


All Emerge Creatives course materials and the learning guidebook are copyrighted and owned exclusively by Emerge Creatives Group LLP. Each participant of our training courses agrees not to copy, modify or publish training materials and handouts.


Emerge does not allow any audio / visual recording of any kind in our training sessions.


Emerge Creatives Group LLP. All Rights Reserved.